Leadership News

Saturday, February 17, 2007

Asymmetric Marketing

Although directed at technology companies, Joe Bentzel’s book is applicable to any business in the 21st Century. As a small business owner, Joe’s explanations on identifying “ecoregions,” working in the “sandstorm” and customer barrier management were particularly useful to me. In addition to providing ideas on how market and sell your product, Joe provides historical insight into the development of today’s software industry giants. His look at the past becomes an excellent lens from which to view the present and future as it relates to penetrating global markets and business leadership in the 21st Century. Perhaps the most refreshing part of the book is Joe’s efforts to put to sleep the mistaken ideas about the “new economy.” It’s not the next “killer app,” it’s the business leader (like Carnegie, Huntington or Rockefeller in the 19th Century, or Google, MSN or Yahoo in the 21st Century) that understands and applies the market rules to their business model. Simply put, Joe demonstrates it the people, not the technology. A final note, Joe’s writes in an easy to read and entertaining style. His use of metaphor helps the reader digest complex concepts. And, if you he provides interesting insight into a few of the coming “corporate showdowns” in his industry. If you want to compete in the 21st Century you need a copy – strike that – every member of your senior staff needs a copy.

Click here for more information on the book.

Tuesday, February 13, 2007

No Yelling Marine

Military-Writers.com, a website listing current, former and active United States Military personnel who have authored books, added Major Wally Adamchik to the list of military personnel who have written books.

“A former director of the F.B.I., the first man to walk on the moon and the greatest hitter to ever play the sport of baseball – what do these men all have in common? They are all leaders, of course. But they are also all former Marines”

Wally Adamchik, a former tank commander and helicopter pilot with the United States Marine Corps, is the founder and president of FireStarter Speaking and Consulting, a national leadership development and consulting firm. His new book, No Yelling: The 9 Secrets of Marine Corps Leadership You Must Know to Win in Business, draws upon the real-life experiences of those currently serving in the Marines and those now in the civilian sector to explain how anyone can incorporate the nine essential behaviors of Marine Corps leadership into their daily business life. The book includes more than 100 interviews with current and former Marines, and offers side-by-side comparisons of their application in military and civilian settings.

leadership techniques displayed by the United States Marine Corps have proven themselves time and again in battle,” says Adamchik. “These same principles can be applied from the break room to the board room to help anyone excel in business.”

United States Marine Corps has a long-standing legacy of producing some of the United States’ most renowned leaders. Since 1775, countless governors, senators, astronauts, athletes, entertainers and business executives have served in this elite branch of the United States military. Many of these former Marines have taken the leadership skills learned in the Marines and applied them to their everyday lives. Wally Adamchik is one such former Marine.

In addition to hosting current, former and retired
military personnel who have written books, Military-Writers.com is building and extensive web-based directory of military personnel who own businesses.

Tuesday, February 06, 2007

Police Officer Author and Publisher

Police-Writers.com, a website dedicated to listing state and local police officers who have authored books, added a police officer who in retirement has not only authored books but founded a publishing company.

Joseph Davis is one of the founders of LawTech Custom Publishing. LawTech publishes high quality textbooks, criminal justice field reference guides, promotional study guides and legal reference manuals. They have an extensive library in the areas of criminal justice, homeland security, investigation, forensic science, emergency management, fire science and emergency medical services. Moreover, their authors tend to be practitioners with real-life experience as well as stellar academic credentials.

Joe retired as a Captain from the
Orange County Sheriff’s Department (CA) after nearly thirty years of service. His commands included the Airport Operations Division (John Wayne Airport Police Services & Air Support Bureau), Operation Support Division (Emergency Management, County Communications Center, & Sheriff’s Communications Center), and the Central Jail Complex (Intake Release Center, Central Men’s Jail and Central Women’s Jails). He also served as the Chief of Police Services for the City of Laguna Niguel.

He has a Masters Degree in Public Administration, is a graduate of the California Command College and FBI Incident Command School, has authored or co-authored ten college textbooks and
police training books, has had articles published in both professional and general publications, spoken at national conferences, and been interviewed on national radio and television.

His book, Report Writing for Law Enforcement” is designed to provide college students, entry-level
police officers and criminal justice professionals such as experienced police officers with appropriate English language information and report writing techniques in a format that can be used on a daily basis.”

His book, Interview and Interrogation with Eyeswitness Evidence “is designed to provide college students, entry-level
police officers and criminal justice professionals such as experienced police officers with comprehensive and in-depth information on the art and science of interview, interrogation and eyewitness testimony.”

Police-Writers.com now hosts 313
police officers (representing 135 police departments) and their 734 books in six categories, there are also listings of United States federal law enforcement employees turned authors, international police officers who have written books and civilian police personnel who have written books.

Law Enforcement and Crime Laboratory Executive Applied Technologies

NIJ Law Enforcement and Crime Laboratory Executive Applied Technologies Conference
Date: April 3 - 5, 2007
Location: Garden Grove, California

The National Institute of Justice (NIJ) would like to invite
law enforcement and crime laboratory professionals to attend their annual Applied Technologies Conference. Attendance for the conference sessions and exhibits is free and the following topics will be featured:

Crime Scene and
Forensic Technologies
CSI Effect
School Safety
Communications Interoperability
Information-led Policing
Crime Mapping
Mass Casualties/Disasters
Incident Commander Training
Leveraging DoD Technologies
Cold Case Strategies
Reducing Backlogs in Forensic Laboratories

Online registration for the conference is available at

The conference hotel is the Hyatt Regency Orange County and hotel registration is available online at

For additional information, please contact Joel Blainey at

Articles sponsored by
police and military personnel who have become writers; and, criminal justice online leadership.